Parkdressen is a parka rental company whose aim is to change consumption habits for children, making it easier for the next generation to transition to sustainable consumption.
As children tend to grow quickly, parents end up purchasing several parka suits within a short period, leading to a large consumption for the family which is not sustainable. With Parkdressen’s business model, families can rent a single parka to suit their child and be worn throughout three seasons – autumn, winter, and spring. The suit is adaptable to weather, temperature, and the child’s needs and can be swapped as the child grows.
Challenge
Parkdressen needed an innovative digital rental solution to successfully launch their operations and give customers the best experience. The clothing rental market is ever growing and highly competitive. Between managing the day-to-day operations of the business and trying to meet customer needs, there’s usually not enough time to grow and gain an edge. However, digitizing a rental business by having a rental software makes it easier to achieve business goals.
Solution
Parkdressen turned to Sharefox for a rental and subscription platform to enable users to subscribe easily to their products. With the Sharefox clothing rental software, Parkdressen can reach their potential customers better and allows users to find and book the right product.
A digitized rental system also offers less time on administrative tasks, reduced operational costs, and enhanced productivity.
Results
In partnership with Sharefox, Parkdressen was able to provide an easy way for parents to subscribe to rent parka suits directly on their website. Sharefox’s solution also helped them launch quickly into the market.