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This year's rental conference tackled a big question: are we past the storm, or bracing for another one? Here are 4 takeaways on the economy, industry scale, digitalization, and sustainability — and what they mean for rental businesses navigating uncertain times.
Email marketing remains one of the highest-ROI channels for rental businesses. This guide covers list building, segmentation, automation, and compliance — with practical strategies for equipment, vehicle, tool, event, and storage rental companies.
Getting found on Google isn't luck — it's the result of specific, repeatable SEO work. This guide breaks down on-page, local, and technical SEO for rental businesses, with a practical starting point for equipment, party, and event rental companies looking to turn search visibility into more bookings.
The circular economy is reshaping how businesses think about growth — and the rental economy is one of its most practical engines. Here's how rental models reduce waste, extend asset life, and turn sustainability into a viable business strategy.
Thinking about renting out bikes, skis, or kayaks? This guide covers everything from picking the right location and pricing your gear to marketing your service and keeping your inventory running smoothly — so your rental business is built to last beyond one season.
Mobile saunas and wellness experiences are one of the fastest-growing niches in the rental economy. This guide covers business models, equipment choices, booking logistics, pricing, and marketing strategies to help you launch and scale a profitable sauna rental service.
A practical guide to a more profitable rental business: make availability visible, automate the simple orders, add self-service pickup, and integrate finance.
Proper pricing can make or break a rental business. Here's how to balance cost-plus, value-based, and dynamic pricing strategies to stay competitive without sacrificing your margins.
Create a 24/7 open store that serves it self automatically. With self service rental, you can be more efficient and have better customer service.
Learn the most popular secrets to become hyper efficient with your rental business
As a rental business owner, there are many ways to streamline your operation and improve your bottom line. Here are six reasons why digitizing your rental business makes sense.
Ecommerce platforms are built to sell a product once. Rental businesses need to sell the same item repeatedly, on a calendar, with contracts and deposits attached — a job standard tools were never designed for. Here's what a real rental management system needs instead.
A practical, step-by-step guide to creating a marketing plan built specifically for rental businesses — covering target audience, channel selection, budgeting, and measurement — with a free template to download.
With the increasing number of rental businesses, it's becoming more difficult to attract and retain customers. So, how do you market your rental business in a way that will make you stand out from your competitors?
Thinking about starting a bounce house rental business? Here's what it actually takes: the safety standards your inflatables need to meet, a realistic startup budget, and the insurance and pricing decisions that separate a profitable operator from a first-season washout.
A practical, step-by-step look at launching a dumpster rental business — from permits and insurance to pricing strategy, delivery logistics, and the tools that keep multi-truck operations profitable.
A practical, step-by-step guide to launching a party rental business — from choosing a profitable niche and writing a business plan to licensing, pricing equipment, and using rental software to manage bookings and inventory as you grow.
A practical, step-by-step guide to building a rental business marketing strategy — covering audience segmentation, SEO, email marketing, listing optimization, and tactics for filling vacant units faster.
Starting an event rental business means more than buying tables and tents. This guide covers the business plan, legal and insurance basics, inventory sourcing, pricing, and marketing you need to launch a profitable party rental company.
